60 years Willy Naessens Group

Guests were welcomed on three different days to dive into the Group and discover the magic of Willy Naessens. There was no shortage of atmosphere and magic last week in Wortegem-Petegem, the birthplace of the Willy Naessens Group for 60 years.

Attendees had the opportunity to take part in the Willy Naessens Experience. A unique look inside the walls of the main building and the new aluminium joinery. By carriage, guests trotted past the Willy Naessens Group site. In the head office, they were able to glimpse the Group's past and future. In the aluminium joinery, guests were immersed in the world of sustainability and innovation. Then they could, literally, fly through the 40 companies within the Willy Naessens Group.

The carriage ride ended at the Willy Naessens Stud Farm where more surprises awaited. After visiting the Stud Farm, guests were invited to the reception with a spectacular horse show.

After the reception, attendees were invited to the marquee for the Willy Naessens Dinner Show. At the beginning of the evening, Willy Naessens took a moment to thank his right-hand man, Dirk Deroose, for his commitment and dedication to the Willy Naessens Group. But also to thank his customers, suppliers and staff members for their loyalty. Then it was time for the Magic of Willy Naessens! During the dinner show, attendees were treated to a solid portion of thrills including a stunning magic show by illusionist Hans Klok, an outstanding musical with Willy Naessens impersonator Walter Baele and unseen dance acts.

Of course, Willy Naessens did not let his customers, suppliers and staff members go home empty-handed, he gave everyone a signed copy of his latest book "My 10 Commandments", the entrepreneurial and life lessons of the top industrialist.